Five Steps from Big Idea to Profit!

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Taking an idea and building it into a business that is profitable takes a team. We asked our Expert Team to share some tips. Here are five steps to get you started from Kenny Durham , founder and CEO of Innovators Warehouse.

Step 1. Start with a Big Idea!

Innovation starts with a Big Idea of something you can do better, faster, or cheaper than the way it has been done before. But it take more that just a Big idea…

“What’s The Value of An Idea? Zero…… Ideas that are implemented and become new products and services are very valuable. The value of an idea lies in the using of it.” Thomas A. Edison

Step 2. Do Your Homework

Make sure someone else hasn’t already had your idea. If your idea is pioneering, try to be realistic about why no one has tried it before. If it has been tried but is no longer on the market do your homework and find out why. Make sure someone hasn’t beat you to the punch and already blocked you out of the market by doing a Google search and a patent search. (Google search is always a good place to start. If you find your concept on line – read the fine print – look for patent information – you can save a lot of time and money by looking on line.) Consider things like ease of manufacturing, production cost, distribution issues, and financial commitment required. But most of all, think about how your invention will make life better for others. That is the foundation of your business and our marketing message later.

“I never perfected an invention that I did not think about in terms of the service it might give others… I find out what the world needs, then I proceed to invent….” Thomas A. Edison

Step 3. Build Your Plan

If everything in step two looks good then try and construct a plan. Ask yourself if you are truly equipped financially and skill set wise to see your plan to fruition. If you’re not, which you might not be alone, try and locate the helpful resources. People are out there to help you with your Big Idea if you take the time to look for them.

“Four steps to achievement: Plan purposefully. Prepare prayerfully. Proceed positively. Pursue persistently.” William Arthur Ward

Step 4. Own your Idea

Gain ownership of your Big Idea. Patent, Copyrights, Trademarks, or whatever is appropriate.

“Before then any man might instantly use what another had invented; so that the inventor had no special advantage from his own invention. The patent system changed this; secured to the inventor, for a limited time, the exclusive use of his invention; and thereby added the fuel of interest to the fire of genius, in the discovery and production of new and useful things.” Abraham Lincoln

Step 5. Treat Your Idea as a Business

Now you’re in it to win it. Make sure you treat your project like a small business. You must surround yourself with the right team, be capitalized, and get ready to launch your big idea.

“Individual commitment to a group effort, that is what makes a team work, a company work, a society work, a civilization work.” Vince Lombardi

About Kenny Durham : Kenny Durham is President and founder of Innovators Warehouse. With 10 years of practical experience commercializing new products in every way possible. He specializes in sharing a common sense PATENT TO PROFIT approach. Through practical education Innovators Warehouse, led by Kenny Durham , is changing the way individuals and small businesses maximize their new product opportunities.

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Contacts: Kenny Durham, President Joan Koerber-Walker, President and COO

Innovators Warehouse AMA Enterprises, LLC

InnovatorsWarehouse.com Home of Amilya.com

Lee’s Summit, MO AMAEnterprises.com

816-509-7642 602-456-9636

FOR IMMEDIATE RELEASE:

Leadership and Teamwork in Action – Companies Join Forces to Support Entrepreneurs and to launch The Recipe: A fable for leaders and teams.

(Kansas City, MO) May 4, 2010 — Innovators Warehouse, an intellectual property consulting firm based out of Kansas City, has partnered with AMA Enterprises, LLC, on the New York City launch of The Recipe: A fable for leaders and teams, the newest book by national media personality, entrepreneur, and green pioneer, Amilya Antonetti. The week long launch, sponsored by Innovators Warehouse, includes a private VIP and Media Event honoring Patriarch Partners founder Lynn Tilton, Fox News Commentator Monica Crowley, and CNN commentator and Tech Entrepreneur Ken Colburn on May 10, 2010 and a public event featuring an Expert Panel of Entrepreneurs and Leaders on Tuesday, May 11, 2010 at Barnes and Noble’s Lincoln Triangle location in Manhattan. Free and open to the public, the May 11^th event at 7:30 p.m. For more information and to register visit http://TheRecipeNYC.eventbrite.com .

A serial entrepreneur and business leader, Amilya has shared her personal success story to a world-wide audience, through appearances on Oprah, Big Idea with Donny Deutsch, CBS This Morning, Fox Strategy Room, and countless media outlets. Her personal story began with a quest to create environmentally sound products that would not harm her ailing newborn son and evolved into a multimillion dollar business and a multibillion dollar industry. Amilya’s story has been memorialized in the best selling Chicken Soup for the Soul series, as well as in magazines and newspapers worldwide. In The Recipe she shares the lessons she has learned in her journey by way of an entertaining yet meaningful story of six brother who must come together as a team and as leaders as they take the reins of the family business. The book also contains a bonus section of Little Spoonfuls of insights and exercises the reader can along their personal journey as a leader and as a teammate. When asked why she wrote The Recipe, Antonetti replied “You may see me, but I am nothing without my team. Leaders learn this early. If reading The Recipe helps other people along their personal success journeys, I am blessed.”

One of the newest additions to Amilya’s team is Kansas City-based intellectual property firm, Innovators Warehouse. Experts in guiding inventors through the marketing processes that must occur before a patented product can be launched into the marketplace; Innovators Warehouse’s teamwork approach was recognized by Amilya as a perfect complement to her personal philosophy and recipe for success.

Innovators Warehouse President and Founder, Kenny Durham, said of the sponsorship opportunity, that “we’re ecstatic to be recognized by Amilya as an organization that shares her teamwork philosophy and we are thrilled to have the opportunity to sponsor the launch of her new book, The Recipe: A fable for leaders and teams. We look forward to continuing to work together as a team in the effort to move the innovations of our clients from paper to fruition.”

ABOUT Innovator’s Warehouse

With a common sense approach to marketing and advertising for intellectual property owners. Innovator’s Warehouse offers no obligation tools to help innovators and patent owners reach their goals

ABOUT AMA Enterprises, LLC

AMA specializes in creating market opportunities for quality products that deliver value to consumers and supports the designers, inventors and entrepreneurs who create them. Our mission is to discover, develop, and deliver, products and services that create better choices for today’s consumer.

Contact: MediaRelations@Amilya.com 602-456-9636

ABOUT The Recipe: A fable for leaders and teams

Hardcover: 208 pages

Publisher: CorePurpose Publishing; May 1, 2010)

ISBN-10: 0974705691

ISBN-13: 978-0974705699

I found a couple of super innovative women in the news I wanted to feature this week. The first is a mom who grew tired of her baby’s constant hair pulling. It can be pretty painful when your 1 year old’s little, sticky, hand goes in for the kill and grabs a huge handful of hair, giggling, all the while gripping and pulling at the roots. Not so much fun when it’s happening to you. This is why Jessica Frandson of Twistband created this innovative new hair accessory.

I remember the days of the scrunchy. I grew up in the 80′s and everyone owned one. After the scrunchy’s popularity waned most people switched to elastic bands. While they are useful, they fall out, they break, and are not very comfortable worn around your wrist, and well, they are boring too. I know this firsthand, because my 1 yr. old hair pulling kiddo #2 has me constantly wearing ponytails and always wearing an extra elastic band around my wrist. Thanks to Jessica and Twistbands, there is a savvy solution.

Twistbands are ponybands and headbands made of elastic trim. They stretch to support any hairstyle, yet are slim and sleek enough to wear on your wrist when you want to let your hair down. Twistbands are available in a variety of colors, patterns and fabrics to complement any style. And with prices ranging from $10-12 for a set of three you can have one in every color!

The cool thing about the Twistband is the slew of ways you can use them. Wear it as a bracelet; wear a branded Twistband to make a statement; commemorate a bachelorette or birthday party with custom-printed bands … the uses are endless! You can have your own logos or messages printed on them, and you can even use them as shoelaces.

Kudos to you Jessica Frandson, not just for your idea, but for having the wherewithall to launch a successful business around it! Get your own Twistband here.

http://www.ideabuyer.com/news/invention-into-a-business/

Detroits future is bright thanks to many great companies and entrepreneurs pulling together.